by Putri Dewi Rejeki
M Y B E L I E F
Conversion is not about urgency.
It is about trust
"In the wellness space, the coaches who fill their retreats and programs are not the loudest ones. They are the most trusted ones. I build that trust, systematically and soulfully."
Most social media managers chase algorithms. I study human beings. Every caption, every carousel, every email is a micro-moment of either earning or eroding trust. My entire approach is built on one conviction: genuine value, given consistently, compounds into conversion.
"Specific knowledge is found by pursuing your genuine curiosity."
Naval Ravikant
M Y S T O R Y
Where strategy meets soul
For over a year, I sat with the question. I was giving myself the time and respect the leap deserved. I knew what I was leaving behind. The structure, the stability, someone else's rulebook. What I did not know yet was what I was walking toward.
Then the universe did what it always does. It sent the right people. Young entrepreneurs, creatives, builders who had chosen themselves and built something real. Seeing them up close changed something in me.
So I left. And I began building PutriDewiRej Studio with everything I had carried from thirteen years inside global companies. The platform intelligence, the client operations discipline, the deep understanding of how trust is built and how fast it can be lost. I brought all of it into one place, and pointed it toward the people who needed it most.
The coaches, the people, the ones doing meaningful work but struggling to be seen. I realized that what they needed was not just content. They needed someone who understood both sides. The human story worth telling, and the platform architecture that makes it land.
Because I believe social media is more than content. It is where real connections are born. And where one day, I want to build something that goes beyond the screen. A real community. A real room full of people who found each other first online.
This is PutriDewiRej Studio.
TDCX Thailand,
Bangkok
7 years
Platform Integrity, Content Policy and Brand Safety
Mitsui OSK Lines Indonesia,
Jakarta
6 years
Global Client Operations
VVIP accounts
TEDxThonglorWomen 2025,
Bangkok
Social Media Manager and Marketing Collaborator
M Y V A L U E S
Trust over tactics
Every strategy I build is rooted in relationship depth, not reach metrics. I would rather you convert three dream clients than impress three thousand strangers.
Authority through proof
Your expertise should do the talking. I create content that demonstrates your depth, not just announces it.
Urgency must be real
I never manufacture false scarcity. When I help you create urgency, it is because your retreat genuinely has eight seats left and people need to know.
Growth is a compound effect
One honest post, one warm DM, one thoughtful email, stacked consistently, creates an ecosystem that converts. Trust compounds. That is the whole strategy.
M Y N I C H E
Built for wellness and personal growth coaches
If you sell transformative, high-touch offers, this space was made for you.
W H A T I O F F E R
Three pillars. One cohesive ecosystem.
Strategic Presence
This is not content for content's sake. Every post, reel, and carousel I create is mapped to a trust-building journey. Your audience moves from curious to convinced before a sales message ever appears.
The DM Bridge
Warm, relationship-led DM funnels powered by ManyChat. Built to feel like a human conversation, because every message I write is. The goal is not to sell in the DM. It is to invite the right person into the right conversation.
The Nurture System
Email is the long game. Welcome flows, nurture sequences, and launch campaigns that deepen relationships over time. When someone is ready to invest in your highest offer, your inbox is where that decision gets made.
Beyond the three
The Digital Home
Your social media brings people in. Your website is where they decide to stay. I design clean, conversion-focused websites that make your ideal client feel like they have found exactly the right person.
H O W W E W O R K
Growth Strategy Call
A deep conversation, like a doctor's consultation. I am diagnosing before I prescribe. No generic packages, only what your brand actually needs.
Strategic Audit
I review your current presence, identify gaps, and map your audience journey. Where are they getting lost? Where is trust breaking down?
One Clear Proposal
Not a menu of tiers. One clear recommendation. I tell you exactly what I believe will move the needle for your specific offer and audience.
Growth Partnership
We execute, iterate, and compound. Month by month, your content builds a track record of trust that turns followers into clients.
M Y A P P R O A C H
Six Principles. One Foundation.
Every strategy I create is guided by these principles, used as tools of genuine value exchange, never as manipulation.
Reciprocity
Give first, always. Content that genuinely serves your audience before it ever asks for anything.
Authority
Demonstrated expertise, not self-proclaimed titles. Your results, your process, your depth do the talking.
Social Proof
Real testimonials, real transformations. Shown honestly, never fabricated or inflated.
Liking
Your audience buys from people they feel connected to. I help them feel genuinely seen by you.
Consistency
Your brand has one voice, one story, one promise, repeated faithfully across every channel and every message.
Scarcity
Only when it is real. Your retreat has limited seats. Let us honor that and communicate it with clarity and care.
S A M P L E W O R K
Stories told. Systems built.
A glimpse into how I think, write, and build.
STORYTELLING
When Night Finally Became Night Again
A personal essay that lives at the intersection of healing and honesty. This is the kind of writing I bring into my clients' brands.
THE DM BRIDGE
Sample DM Funnel with Many Chat
A written DM funnel built for a personal growth coach in Bali. This shows how I turn a keyword trigger into a warm, human conversation that leads to a discovery call.
LIVE EVENT CAMPAIGN
Social Media Manager and Marketing Collaborator
From stage slides to sold-out momentum. I designed, scripted, and produced content for two intimate speaker events in Bangkok. Part of a collaborative team effort.
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